ICBC NZ Exhibition Design for BNS 2020
CLIENT International Commercial Bank of China
THEME Exhibition Design
VENUE The Trusts Arena, Auckland
ATTENDEES 900
The Brief
To create a fully sustainable stand reflecting ICBC standing in Chinese culture.
The Challenge
Choosing motifs and materials that speak to the audience in New Zealand.
The Outcome
Using fresh bamboo plants and hidden images of pandas, we used these visual features to relate to the attendees and acknowledge China’s sustainability programmes.